MICE FM episodes

In this episode, I talk about the importance of serving an amazing breakfast to the hotel guests, and what can happen if you don't. 

I share my unique hotel breakfast experience from Scandic Nidelven in Trondheim, Norway - which has won The Best Breakfast Award in Norway 12 or 13 years in a row. 

In this episode, I share a very cheap and extremely effective marketing hack that is especially effective for MICE agencies. But it will work very well for event companies and eventprofs as well!

It is as easy and cheap as it is effective!

In this episode, I share how a DMC, an event planner, or even a hotel can easily add a fun and useful product to their product offering and generate extra income.

The One Hour Team Building is, as the name suggests, a one-hour teambuilding activity which easily can be adapted to any destination and by most type of MICE related businesses.

The most profitable activities and team building you can offer, are the ones you have developed and run yourself.

I wanted to find out what various MICE professionals and eventprofs thought would change post the Coronavirus pandemic. 

I reached out to about 20 professionals in the industry to ask their opinion. 

Not everyone answered, but those who did had some interesting thoughts on the matter. 

This is a monologue episode where I, your host, present the answers and add my own opinion on the matter. A short and sweet episode, 14min!

Influencer marketing is by now a term most people in the travel industry are familiar with.

However, most of that is associated with millennials, highly edited images on a beach with turquoise waters and #lovemylife. 

A new breed of influencers in the B2B space is emerging slowly. 

In today's episode, we speak to eventprof and B2B influencer and vlogger (video blogger) Sabrina Meyers, out of Cologne, Germany. 

We talk about influencer marketing, what it is, experiences with influencer marketing strategies, and more. 

Social marketing should be a staple part of your marketing mix. 

In today's episode we speak to marketer and MICE agency owner Graham Williams out of Riga, Latvia. 

We touch upon marketing strategy, Facebook, Instagram, LinkedIn and influencer marketing. 

A great episode with actionable advice and insights on Social Media Marketing.

Right now, times are horrible for everyone in the MICE industry. 

Nobody can travel or even leave the comfort of their own home. Most hotels have closed, #eventprofs are without events to manage, tours and activities companies are without customers. 

Sadly, many businesses will go under - many have already.

In this episode, I share 5 tips for how a MICE business can be one of the winners after the COVID-19 epidemic is over.

Any service business' objective is to service the customer. In the MICE industry, we need to provide amazing experiences, superb service, and great value for money. 
It is also an inevitable fact that things sometimes go a little bit wrong. It is human to fail and make mistakes. So businesses make mistakes too. 
How you as a human, or how you as a business react to those mistakes, is what will define you as a business. 

If you deal with your mistakes in the right way, it can turn into an experience. If you do it wrong, it can directly affect your business' bottom line. 

As an owner of a DMC business, I have seen my agency's income tank and bookings worth upwards to $500000 disappear overnight. To say that I am stressed, would be the understatement of the century! 

In this episode, I discuss how I use various anti-stress techniques and tricks to try to deal with it all.

In the first episode of MICE FM I introduce myself, tell you a little bit about my background, what I do, and where I am based. I also outline the vision I have for the podcast and what I hope it will become!

Thomas Danielsen

I am the host of the MICE FM podcast. It's awesome that you dropped by, and nice to meet you!

I am a MICE professional with over 15 years of experience in the industry. I am the founder, and co-owner of a DMC in The Baltic States (Lithuania, Latvia, Estonia) called DMC Baltic. 

I also blog about the MICE industry over at my blog MICEnotes.com.